New Delhi, Mar 15 (IEBusiness) A total 73 per cent of Indian adults want to improve the quality of their sleep while 55 per cent agreed that they slept well, says a survey here.
”Despite 55 per cent of Indian adults agreeing that they sleep well, 73 per cent still wants to improve the quality of their sleep, indicating rise in awareness level on ‘Sleep-Health’, 38 per cent of Indian adults say that their sleep has improved in the past 5 years, the highest number of all countries,” said a survey titled, “The Global Pursuit of Better Sleep Health” released on Thursday.
Strengthening its commitment to ‘Sleep Health’, Royal Philips, a global leader in health technology released India findings from its annual global sleep survey.
As a leading innovator in sleep and respiratory care, Philips aims to use these insights to further enhance conversation about an important yet often forgotten pillar of health and well being: sleep health.
While 34 per cent Indian adults are inclined to know more sleep and treatments to improve sleep, 24 per cent have already used online forum/social media to better educate themselves about ‘Sleep Health’.
When it comes to improving sleep, 31 per cent Indian adults meditate, higher than the global average of 26 per cent.
Interestingly, the findings also point out to an appetite of using sleep improvement tech/wearables with 16 per cent Indian adults inclined to use the devices as wearable technology allows consumers simple ways to monitor and improve their sleep quality.
Indicating ignorance about sleep disorders, the survey also highlighted that nearly half of the sufferers perceive snoring to be natural, hereditary, or caused by age which is a major reason to not take it seriously.
However, the importance for good quality sleep seem low in Delhi (47 per cent) as compared to Mumbai (84 per cent), Bengaluru (88 per cent) and Lucknow (70 per cent).
The survey, executed by KJT Group on behalf of Philips, interviewed 11,006 respondents in Australia, Brazil, Canada, China, France, Germany, India, Japan, the Netherlands, Singapore, South Korea, and the United States to capture attitudes, perceptions, and behaviors around sleep.
Commenting on the launch, Harish R, Head of Sleep & Respiratory Care, Philips India, said, ”The findings suggest that while Indians recognise the lack of inadequate sleep as a potential health issue, awareness still remains low on sleep disorders and available sleep therapy solutions.”
Dr Manvir Bhatia, Director Sleep Medicine & Senior neurologist, Neurology and Sleep Centre, New Delhi said, ”Sleep is an essential component of health. The quality and quantity of sleep affects our health, safety and productivity. Successfully managing sleep disorders in today’s changing healthcare environment is quite challenging.”
Philips is committed to improving “Sleep-health’ in India. It continues its efforts to increase awareness about sleep disorders, its symptoms and impact on health as well as overall quality of life.
The company has established over 500 sleep labs across the country and trained over 400 sleep technicians.
It is developing clinically-proven solutions that help people take control of their sleep health. It is also meeting the growing and evolving needs of consumers and healthcare professionals, through the expansion of its SmartSleep suite of solutions and surpassing of ten million DreamWear masks and cushions sold worldwide.